HEAD WEST at Fourth Street Shops in Berkeley

HEAD WEST at Fourth Street Shops in Berkeley

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HEAD WEST is a Marketplace of Makers, Merchants + Mavericks, in partnership with Fourth Street Shops + Rejuvenation in Berkeley, California. It was founded and is curated by creative + small brand entrepreneur Jimmy Brower, of West Perro - a desert-inspired lifestyle brand, based in Oakland, California.

Participation is open to makers, crafters, designers, vintage dealers, small brands, local shops, creative installation artists, speciality service providers, local charities/non-profit organizations and food/drink participants.

The mission of HEAD WEST is to create an environment that supports and embraces local creativity + the spirit of entrepreneurship. By connecting people, we preserve arts + culture, realize our impact on the local economy, + provide for the well-being of the people that keep these ideals alive. HEAD WEST is a platform to embrace all things creative in people and product that bring positivity + good vibes into all of our lives.

Participant cost is based on booth size:

  • 10' x 10' full booth = $150

  • 10’ x 20’ double booth = $250

Shared 10’ x 10’ Full Booths are available, and will require additional details during the application process.

Any food or drink participants should reach out to Jimmy at jimmy@headwestmarketplace.com or HEAD WEST Instagram DM for pre-approval. Food + Drink Participants will also need to apply for a Temporary Food Facility Event Permit through the Alameda Health Dept. or the City of Berkeley.

Participants are required to provide their own tables, displays and fixtures. For outdoor markets, the participant is REQUIRED to provide their own 10’x10’ canopy tent, with weights. This is mandatory, as there will be no tents available day-of. Utilize sellers such as AMAZON for the most affordable canopy tents, with a white or beige canvas top. Same requirement applies for a 10’ x 20’ double booth, unless you are a mobile vehicle/trailer participant.

All outdoor HEAD WEST marketplaces are held rain or shine, unless otherwise called-off in advance due to severe weather. In cases of inclement weather during markets, ensure you come prepared with canopy tent walls, tarps and other necessities to protect you, your shoppers and your product against the elements. Booth fees will issued as booth credit for a rescheduled or future market, if a market is cancelled in its entirety due to being called-off or in cases of emergencies.

Participants are encouraged to apply as soon as possible, as there are limited booth spaces available. Applications are open on a rolling basis, with participants being notified upon their acceptance.

There are no refunds or booth credits for participant cancellations after submission of the market application + booth fee, regardless of when an acceptance is given.

Any participants that are not accepted, will receive a full refund.

WAITLIST: If booth spaces are at capacity, feel free to apply to the waitlist. If a booth space becomes available, you’ll be notified. Since your application will already be submitted, you’ll be instructed to submit your booth fee via Paypal. :)

Fourth Street is a neighborhood of fine shops, cafes and food located in Berkeley, California.

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